Or to be even more reductive, I imagine that in some steering committee, someone said something like, "How do we salvage something before this IPO? Our estimated valuation is tanking!" and someone else said, "People liked r/place, could we do that again?" and that's what they're trying out.Įdit: I read another comment that puts a bit of a more intelligent spin on it from Reddit's governing board: If it also makes people slightly happier, then I think they would accept that as well. They want people to be engaging with the site more - since March, the pageviews have dropped by about A BILLION, going from ~5.5B to ~4.5B per Semrush so they are releasing something to drive engagement and increase pageviews. I don't think Reddit is being steered by people who are doing a particularly good job, so I think the goal is very straightforward.
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